360 Virtual Tours for Care Home and Retirement Villages
Help families see your home before they visit. Bespoke 360 tours and Google Street View tours for care homes, retirement villages and hospices, photographed with residents in mind, from £350 with no travel charges in mainland UK.
- From £350
- No travel charges in mainland UK
- DBS-checked photographers
Why families look for a virtual tour first
Choosing care is often urgent, emotional and done at a distance by adult children. A tour of the bedrooms, lounges, dining room and garden lets a family shortlist with confidence and arrive at a visit already reassured. In TrustedCare's 2023 review of more than 50,000 UK care enquiries, nearly two thirds came through digital channels, with the operator's own website the single biggest source.
Bespoke tour or Google Street View?
A bespoke tour is branded, focuses on the areas you choose and carries hotspots for care types, activities, menus and staff introductions. A Google Street View tour puts the home on Google Maps and your Business Profile. Groups with several homes usually standardise on one format across the estate.
Shooting around residents
Our DBS-checked photographers are used to working in care settings: quiet, unobtrusive, scheduled around mealtimes and activities, and careful about privacy and consent. A typical home is photographed in two to three hours.
What a care home tour includes
Everything a care marketing team needs, whether for a single home or an operator with dozens of sites.
Show the right areas
Bedrooms, lounges, dining, gardens and specialist suites. You choose the scenes; we advise on what families look for.
Branded to your home
Logo, colours and navigation matched to your website, so the tour feels part of your brand rather than a plug-in.
Accessible for every visitor
Adjustable text size, spacing and contrast, keyboard control and screen-reader support, for relatives of every age.
Information hotspots
Care types, room sizes, activities, menus and fees information, attached to the room they belong to and editable by you.
Easy updates
Refurbished a lounge or opened a new wing? Update scenes and hotspots yourself on 360 Studio, without a new shoot.
Analytics
See which rooms families look at most and where they click, and feed it back into your enquiry handling.
Standard bespoke or 360 Studio?
Both start with the same photography, but they are different styles of tour, built and navigated differently, and they suit different projects.
Standard bespoke tour
Built offline by our team as a finished, self-contained tour and supplied for your website, intranet or kiosk. Content is fixed at launch and we make any later changes for you. Best for smaller projects and single locations, with no yearly fee.
- From £350, no ongoing fee
- Best for smaller projects and single locations
- Hosted on your site or ours
- Changes made by us on request
360 Studio tour
A different style of tour, hosted on 360 Studio, our platform with a content management system. Your team edits scenes, hotspots and branding, duplicates the tour for new audiences and reads the analytics. Best for larger projects and anything that needs updating regularly.
- From £750, plus a platform and hosting licence from £150 a year
- Best for larger projects and campuses
- Edit it yourself whenever things change
- Analytics, collaborators and password protection
From first call to live tour
Four steps, one named contact, and a clear price before anything is booked.
- 1
Quote
Tell us about the building and what the tour is for. A clear, no-obligation price, with no travel charges anywhere in mainland UK.
- 2
Plan
We agree the scene list, navigation and hotspot content with you. Our preparation checklist gets each space camera-ready.
- 3
Shoot
A photographer captures each scene on full-frame DSLR kit, five to ten minutes per scene. Drone 360s and still photography can be added on the same visit.
- 4
Build and launch
Every scene is individually edited and built into your branded tour. A standard bespoke tour is supplied for your website; a 360 Studio tour goes live on our platform with editing access for your team. Allow one to four weeks depending on size.
Care home virtual tour examples
We’ve created bespoke virtual tours for Care Homes, Retirement Villages, Retirement Apartments and many more care facilities.
More than 80% of people looking for care say online reviews are extremely or very important when choosing a care home; carehome.co.uk now hosts over 400,000 verified reviews, 95% written by friends and family.
carehome.co.uk press release, 2025There are around 16,566 care homes in the UK, home to roughly 441,000 residents, so most families are choosing between several local homes online before they ever visit.
carehome.co.uk, compiled from ONS, Public Health Scotland, Social Care Wales, Department of Health NI and Skills for Care data, 2024Google Business Profile listings with photos and a virtual tour are twice as likely to generate interest as those without.
Google, 'The power of media-rich map listings', 2015What it costs
Standard bespoke tours start from £350 for a single scene and rise with the number of scenes, with no ongoing cost; they suit smaller projects and single locations. 360 Studio tours start from £750 plus a platform and hosting licence from £150 a year, and suit larger projects and tours that need regular updates. Drone 360s, still photography and custom interface design are optional extras.
- Professional 360 photography of every scene, £350 for the first and £75 for each after
- Branded interface with your logo, colours and navigation
- Unlimited hotspots: text, images, galleries, video, PDFs and links
- Standard bespoke: from £350, built offline and supplied for your website, no yearly fee, best for smaller projects
- 360 Studio: from £750, hosted and editable by your team, plus a licence from £150 a year, best for larger or regularly updated tours
- No travel charges in mainland UK
Serving the UK & Overseas Since 2008
We've been lucky enough to travel to some amazing locations for even more amazing clients. We have stamps in the passport for China, Costa Rica, Malaysia, The Philippines, India, The USA and of course, all over Europe.
My company has used 360 Virtual Tours for filming at 12 of our properties. The service is friendly, professional and the virtual tours are of the highest quality. I’m very happy to recommend them.David FairleySignature Care Homes
I must say that I was very happy with the overall experience, from the quote, prices, time of response. You’ve been really professional, and it is amazing value for money. I would definitely recommend!Camille LevasseurL'oscar London
We were delighted with the service provided by 360 Virtual Tours from the very start. We were on quite a tight schedule and the team made every effort to meet our deadline, which they did without a hitch. The process from beginning to end was communicated exceptionally and the end results far exceeded our expectations!Jessica FurlongLuna Students
Frequently asked questions
Can’t find the answer you’re looking for? Just get in touch, or even better, book a video consultation.
How much does a care home virtual tour cost?
Tours start from £350 for a small home with a handful of key areas, rising with the number of rooms and any extras such as drone scenes of the grounds or still photography. Care groups with several homes receive multi-site pricing.
Which rooms should a care home tour include?
Typically the entrance and reception, a show bedroom, lounges and dining rooms, gardens, and any specialist spaces such as a cinema, salon or therapy room. Families want to picture daily life, so communal areas matter as much as bedrooms.
Can residents appear in the tour?
Only with consent. We usually photograph communal areas when they are quiet, and we can blur faces where needed. Our photographers are DBS checked.
Can the tour go on Google Maps as well as our website?
Yes. We can produce a Google Street View tour that appears on your Google Business Profile, a bespoke branded tour for your website, or both from a single visit.
Who you are working with
Page reviewed by the 360 Virtual Tours team, September 2026
- Since 2008
- Virtual tours for Oxford and Cambridge colleges, Airbus, Netflix, the NHS and hundreds of schools, care homes and businesses
- Real photographers
- Full-frame DSLR 360 capture and Pro3 LiDAR Matterport scanners, never one-shot cameras
- CAA-registered drone pilots
- Fully insured, with risk assessments and airspace permissions handled for you
- DBS-checked photographers
- Used to schools, nurseries, hospital wards, laboratories and care homes, working around pupils, residents, patients and timetables
- No travel charges
- Anywhere in mainland UK, from Dundee to Dulverton, with overseas projects quoted individually
- A named project manager
- One contact from first call to launch, and after it goes live
Interested in working together?
Get in touch to discuss your next care home virtual tour project