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Case study · Care homes · Bespoke 360 tour

Signature at Caversham 360 Virtual Tour

A 25 scene bespoke 360 virtual tour of a Signature care home near Reading, designed around one idea: spend a day with us. A day timeline, a sit-back mode, read aloud, and a shortlist that goes with the visit request.

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Signature at Caversham is a care home just north of Reading, offering residential, nursing, respite and dementia care. For most families, the first look around a home now happens online, often late in the evening and often on a phone, before anyone picks up the telephone.

This is one of our bespoke 360 virtual tours: 25 scenes of the home with an interface designed for Signature in its purple and gold. The home did not need information points on the walls, so the tour is built around an idea instead: spend a day here, from morning coffee to the evening. Below we walk through each feature and why it is there.

Signature at Caversham virtual tour welcome screen on desktop and mobile
The welcome screen on desktop and on a phone.

“Spend a day with us”

The welcome screen makes one offer: see what a day here could look like. Two buttons follow. “Sit back and be shown round” plays the day by itself. “Explore at my own pace” hands over the controls. Underneath, three short lines explain the types of care the home provides, so a family knows in the first few seconds whether it suits them.

A day at Signature, in eleven moments

A timeline along the bottom of the screen runs from half past nine to nine in the evening: a welcome at Reception, morning coffee in Café Concerto, the hair salon, an activity, lunch in the Royal Lounge Restaurant, the spa, a matinée in the cinema, family time, a drink in the King Charles III Bar, a quiet corner, and home to an apartment. Choosing a time moves to that room. It turns a set of rooms into a picture of daily life, which is what families are really trying to judge.

Reception with the day timeline along the bottom of the screen
Half past nine: the day begins at Reception.

A caption for every room

Each room opens with its time of day, its name in a large serif and a short description, set over the photograph. A Next button names the moment that follows, such as “Next: Morning coffee”, and round arrows in the scene lead through the doorways for anyone who would rather walk.

Half past twelve, lunch in the Royal Lounge Restaurant, on desktop and mobile
Half past twelve: lunch in the Royal Lounge Restaurant.

Sit back and be shown round

Press play and the header buttons step back, each room turns slowly, and the tour moves on to the next moment by itself. Touching the picture pauses it. It suits someone who is not confident with a mouse or a touchscreen, and it works well on a screen in reception or at an open day.

Sit-back mode playing in the King Charles III Bar with a pause button
Sit-back mode in the King Charles III Bar.

Read aloud

A speaker button beside each caption reads the description aloud, for visitors who find small text tiring or who would simply rather listen.

All rooms

“All rooms” shows a photograph of all 25 places, grouped as Living and dining, Wellbeing and leisure, Apartments and Dementia care. Rooms that appear in the day show their time, the current room is outlined, and shortlisted rooms carry a heart.

All rooms panel with photographs of each room grouped by area
All rooms, grouped by area.

Apartments and care

This panel answers the practical questions. It introduces the home, sets out the four types of care, and shows the Deluxe Studio Apartment and the Studio Apartment for nursing with a description of each and buttons to step inside the room and its en suite.

Apartments and care panel with care types and apartment cards
Apartments and care.

A shortlist that goes with the visit request

Every room has an “Add to my shortlist” button. The shortlist, titled “Places I’d love to see”, collects them, and “Book a visit to see these” opens an email to the home with the list already filled in. The home’s team know what matters to that family before they arrive, and the family feel listened to from the first reply.

My shortlist panel listing two saved rooms with a Book a visit button
The shortlist.

Book a visit, always in view

A gold “Book a visit” button stays in the header throughout. It offers three routes: email the home, call the team, or find the address. The last moment of the day, back at the apartment, ends on the same button.

Book a visit panel with email, phone and address, and the shortlist below
Book a visit, with the shortlist attached.

Settings and help

The menu holds a short set of settings: larger text, hide the doorway arrows for a clear view, reduce motion, and move your phone to look around. There is a link to copy the current view, a full screen button, and a five-step guide, “Finding your way”.

Tour menu with navigation links and accessibility settings
The menu and settings.
Finding your way, a five-step guide to using the tour
Finding your way.

Designed for a phone as well

On a phone the header keeps only the logo, Book a visit and the menu. The day becomes a row of photographs to swipe through, long captions shorten to a line with “Read more”, and panels rise from the bottom of the screen within reach of a thumb.

Four mobile views of the Signature at Caversham virtual tour
On a phone: the welcome screen, lunch, the shortlist and all rooms.

Self hosted, with no platform fee

Like our other bespoke tours, this one is delivered as a self-contained website that can be linked to, embedded or opened full screen, with no annual platform subscription for the tour itself. We have photographed a number of Signature homes over the years. If you would like something similar for your home, take a look at our care home virtual tours or get in touch for a quote.

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